Initially, Squarespace was only a SaaS-based content management system (CMS) which offered a designer-friendly website builder, blogging platform and hosting service. Now Squarespace has spent some time in the ecommerce space to make it an experienced contender in terms of ecommerce platforms. Its platform is called Squarespace Commerce, and it offers beautiful templates, an easy way to launch a store, and some solid features. In this detailed Squarespace review, we'll talk about things like pricing, features, and what type of customer support you can get for your store.
Squarespace was founded by Anthony Casalena in 2004 an
d has been slowly adding updates over the years. The biggest update was in July 2012 when they launched Squarespace 6, which added portfolio templates, responsive designs and opened up more control for developers.
But this article isn’t about the regular Squarespace platform for building a regular website. It's a review about Squarespace Commerce–Squarespace's primary ecommerce package.
Technically, people with Squarespace sites have always been able to sell online by adding something like PayPal or Ecwid. But that wasn’t ideal.
We want to learn about the real deal–the platform that supports fast-growing businesses and legitimate online stores. If this all sounds interesting, keep reading to learn more.
Squarespace Review: Features
As a content management system (CMS,) squarespace cost has plenty of features, widgets, and integrations. You can integrate Facebook, Twitter, Instagram and more. It is not as customizable as WordPress, but it’s not lacking in any important functionalities. In fact, Squarespace offers more built-in tools than WordPress. However, WordPress tends to have the advantage with extensions, since Squarespace doesn't have an app or plugin store.
As an ecommerce platform, the feature list is growing rapidly, and it seems to focus on the most important elements of ecommerce.
Squarespace still caters to small/mid-sized businesses, but it supports an unlimited number of products and transactions. Not only that, regular business and personal sites now have integrations with ecommerce tools (Awhile back you needed to pay for the Squarespace Commerce plan).
The Business Squarespace sites require a small transaction fee, but you can avoid this completely by upgrading to a basic online store.
With regard to features, you simply can’t compare Squarespace to Shopify or Bigcommerce. I would compare its feature list to Bigcartel. It’s somewhat lightweight but still offers all the important functions for most people looking to sell online (basic coupons, packing slips, MailChimp integration, customizable emails, and more).
That said, Squarespace Commerce has improved since its inception, with free domains, SSL security, real-time carrier shipping, abandoned cart recovery, automatic discounts and more. The only main feature that Squarespace lacks compared to Shopify is the app store. Squarespace has none.
Overall, I like the interface of Squarespace for small and midsized stores that crave a beautiful website without excessive development required. The pricing is decent, and you're still receiving the essentials. Want to create a gift card? Squarespace lets you. Are you trying to print out labels with ShipStation? That's no problem.